Brand Assets

Core visual references for Gustav Global. Use these assets consistently so the brand remains clear, restrained and recognisable across public materials.

Gustav Emblem

The heraldic wheat shield is the core Gustav mark.

Format: PNG
Resolution: 730 x 790 px
File: High-resolution emblem PNG

Brand Colours

Primary Gustav colours and supporting gold tones.

Main Blue

#002256

Page background

Deep Blue

#001940

Darker blue accents

BTM Blue

#043966

Machine body fill

GGE Yellow

#ffcc00

Primary yellow

Gold Highlight

#ffdc45

Metallic highlight

Gold Shadow

#d6a900

Metallic shadow

Brand Font

Gustav Global uses Inter by Swedish designer Rasmus Andersson.

Primary Typeface

Inter

Gustav Global

ABCDEFGHIJKLMNOPQRSTUVWXYZ / 0123456789

Primary CSS family: InterVariable, Inter
Fallback: system sans-serif
Character: Clear, sturdy, neutral

Inter is an open-source typeface by Rasmus Andersson. Learn more at rsms.me/inter or support his work via GitHub Sponsors.